CON
NECTIVITY
Watch Now
Information Technology Services
Bridging the gap between the present to the future by implementing AI solutions so connect more people.
The Bridge to Connectivity
CON
STRUCT
Watch Now
Information Technology Services
Constructing emerging technologies aimed to providing access to billions of users securely & reliably.
The Bridge to Connectivity
CON
SISTENCY
Watch Now
Information Technology Services
Consistency is the fundamental core of ensuring a path forward in how we connect to the digital world.
The Bridge to Connectivity
CON
TROLLABILITY
Watch Now
Information Technology Services
Applying the power of AI to assist in ensuring reliablity and high level of controllability.
The Bridge to Connectivity
CON
SERVE
Watch Now
Information Technology Services
Research & developing new ways to conserve our resources so we can achieve a more equitable & eco-friendly solutions.
The Bridge to Connectivity
Case Study
The goal of this case study is to demonstrates my ability to create visually appealing designs that convey a brand's message effectively while staying true to their brand identity.
"Kyn" comes from "kin." It represents the strong bonds we form with customers and with each other. Our people are at the heart of our business. "-dryl" is coined from "tendril," evoking new growth and connections. By working together, we are growing.
brand
Design Overview & Idea
A fun play on the use of pros and cons, changing how "CON" is perceived as negative.
Research &
Analysis
Brand identity: professional, honest, trustworthy, clean, subtle and conveys transparency.
Target Audience: information technologies, network management, SAS companies, ecommerce, etc.
Color: Orange (primary), teal (secondary)
Font: TWK Everett - very subtle creative touch.
Conceptualization & design
Approach: Creatively and effectively convey words that contain "con" as a prefix in a visually compelling way.

Connectivity, construct, consistency, controllability, and conserve.
Design: Adhere to case study's brand identity - seamless and cohesively.
Script: Explaining the importance of the words above pertaining to our interconnected world. Must be less than 2 minutes.
Voice Over: British accent, mid-aged, male. According to babbel.com, "British is the most likeable accent globally."
Background Music: Upbeat, 100-110 bpm, current, sound futuristic.
deliverables & production
Output: Social/Mobile media
1.) Intro Video:
1.5 minute - 1920x1080 h.264 video.
2.) Landing Page: desktop ready only.
Production: Graphics design, video editing, post-production, motion design, and writing.
Software Used: Adobe: Photoshop, Illustrator, After Effects, Blender 3D, Rhino 7, and Webflow.
Message & Script
Writing a compelling script to clearly & concisely convey the message.
A summary of how connectivity, construct, consistency, controllability, and conservation are important to client's core services.

We understand the crucial role of today’s interconnected world.  A landscape that encompasses a wide range of technologies, platforms, and devices.  At the core of this digital space is the internet, a global network that connects billions of people and devices across the globe.

To construct this level of connectivity both consistency and controllability from it’s network is imperative.  

Consistency ensures that the network is performing at a steady level and that all devices connected to the network are able to communicate with each other in a reliable and predictable manner.

This provides a foundation of complete controllability and ensures that the network is managed and monitored effectively.  Control is essential to the effective and efficient operation of technology in today's rapidly evolving and interconnected world.

Consulting allows us to better understand our customers’ needs and preferences, providing tailored solutions that address the specific challenges they face.  Providing our users access to real-time information where location is inconsequential is just the beginning.

While paving the information highway, we understand conservation is critical to sustaining technology over the long term.

By taking steps to conserve resources, reduce waste, and further development of more sustainable materials, we can ensure that we have the resources we need to continue developing and using technology in the future.

Join us as we construct the foundation to bridge the gap between the present and the future through human connectivity.

1
2
3
Graphics Design
Creating custom design elements to ensure cohesiveness with brand identity.
The design started with building the brand identity the client's is current using - from font to color theme.
Motion Graphics & Editing
Utilizing stock media as a canvas to paint details to convey the message.
By blending these elements together, it's possible to achieve a balance between the unique and familiar that resonates with viewers and reinforces the project's message.
1
2
3
1
2
3
3D Modeling & Rendering
Client inspired 3D visualization & conceptual design.
Modeled the bridge structure and scene elements with Rhino 7, leaving the lighting, scene design, and rendering for Blender 3D. Finalized, color corrected, and composited in After Effects.
1
2
3
4
Eddie Yan
I'm a multi-talented senior graphic designer with a passion for creating visually stunning designs while also maintaining brand identity. With well over 10+ years in the creative space, I was able to learn & hone many different skills & programs to execute a projects from start to finish.
Programs Proficiency